Mark For: BAA BODY ART ALLIANCE™ trademark registration is intended to cover the categories of organization of events, exhibitions, fairs and shows for commercial, promotional and advertising purposes; providing consumer tattoo product information; providing consumer permanent makeup product information; providing consumer body piercing product information; providing consumer body modification product information; providing consumer cosmetic tattooing product information; providing a website featuring product reviews in the field of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing. [all]
Color is not claimed as a feature of the mark. The mark consists of a square, circle and triangle, respectively, within the stylized letters "baa" over the wording "BODY ART ALLIANCE".
A pending trademark application has been examined by the Office and has been published in a way that provides an opportunity for the public to oppose its registration.
Mid Atlantic Arts
IC 035. US 100 101 102. G & S: Organization of events, exhibitions, fairs and shows for commercial, promotional and advertising purposes; providing consumer tattoo product information; providing consumer permanent makeup product information; providing consumer body piercing product information; providing consumer body modification product information; providing consumer cosmetic tattooing product information; providing a website featuring product reviews in the field of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing
IC 041. US 100 101 107. G & S: Organizing exhibitions in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing for cultural or educational purposes; Arranging and conducting educational conferences in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing; Providing a website featuring blogs and non-downloadable publications in the nature of articles in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing; Entertainment services, namely, providing an online interactive website of photos and videos in the fields of tattoos, body piercing, body modification, and permanent make up; Providing instructional information relating to applying tattoos, body piercing, body modification, and permanent make up; Education services, namely, providing non-downloadable webinars in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing for cultural or educational purposes; Providing a web site featuring non-downloadable instructional videos in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing
IC 044. US 100 101. G & S: Providing healthcare and skin maintenance information relating to tattoo and tattoo techniques; providing healthcare and skin maintenance information relating to permanent makeup and permanent makeup techniques; providing healthcare and skin maintenance information relating to body piercing techniques; providing healthcare and skin maintenance information relating to body modification techniques; providing health care and skin maintenance information relating to cosmetic tattooing techniques; Providing a website featuring healthcare and skin maintenance information relating to tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing; Providing a website featuring skin care and medical information relating to tattoos, body piercing, body modification, permanent make up, and cosmetic tattooingWith integration, an ERP system such as NetSuite can be leveraged to centrally manage products, inventory, financials, fulfillment across ecommerce storefronts and marketplaces such as Shopify, Amazon, Magento, Ebay, and others.
Melissa Gagnier Solis
In this on-demand webinar, Melissa Gagnier-Solis, President & COO at Body Art Alliance, a family of brands providing quality piercing and tattoo supplies, talks about how they built a system architecture that integrates their NetSuite ERP with their growing number of ecommerce sales channels and warehouses, and how this enabled them to accelerate time-to-market for new stores, easily add new revenue streams by launching direct sales channels to retail shops and streamline operations to scale.
Hello, everyone. Welcome to our webinar titled Accelerating Growth & Scaling Operations with Integrated Ecommerce. My name is Ebru Saglam, and I am a product marketing manager at . So I will be your host for today. Before we get started, some housekeeping items. So if you have any questions during the webinar, you can submit them through the questions pane. And we will have a Q&A at the end of the session, and we’ll be answering your questions. So our speaker and guest today is one of our great customers. So Melissa is the president and COO of Body Art Alliance, and she oversees operations and work to maintain, build, and streamline processes at Body Art Alliance. And she has a background in environmental engineering and project management engineering with a master’s degree. So before Body Art Alliance, Melissa joined the Peace Corps. And she designed sewer systems and wastewater treatment plants, and worked her way into e-commerce full time in 2011 as COO of Painful Pleasures. So today, Melissa will talk about Body Art Alliance’s system architecture and how their ERP system is integrated with their growing number of e-commerce sales channels and warehouses, and how all of this helps the company scale their operations and accelerate growth. So before we get started, some background on . We are an iPaaS, integration platform as a service, company. So today, we have more than 4, 000 customers across software, retail, manufacturing, and wholesale industries. And currently, over 12, 000 business processes are automated on our platform, and six billion records are synched every month on our platform. So we are a global company, with our headquarters in San Mateo, but we also have our European headquarter in The Netherlands. So on the platform, any app can be connected to any other app for having unified data across systems and also to automate business processes. So as an example related to e-commerce, Shopify can be integrated with NetSuite ERP system to automate order to cash business processes. So this way, whenever a customer order is received in Shopify, the order is synched to NetSuite for fulfillment. And once the order is fulfilled, fulfillment information along with tracking information is synched back to Shopify, providing customers real-time visibility into their order status. So that was just a quick example. And so now, having done the intro, I would like to hand it off to Melissa. Melissa, it’s all yours now. Thank you. Okay. Thank you so much, Ebru. I really appreciate it. First of all, I’m going to go ahead and talk a little bit about how we got to where we are, go through some of the history of the Body Art Alliance, and really, as Ebru indicated, where I came from. And so back in 2011, I started at a company called Painful Pleasures. And at Painful Pleasures, what we do is we sell tattoo supplies, piercing supplies, medical supplies for the tattoo and piercing industry. At the time when I joined, we had seven employees around 30, 000 SKUs and small company, but doing okay. And what I really did over the course of that first six years that I was there, it was a lot of SKUs, not a lot of processes, not the right people and so I started by really understanding and building out the business. And the goal was really part of what we’re talking about today to streamline and operate so that we could scale and grow. Because I had a vision starting at this small company that one day we would be the largest, one of the largest tattoo suppliers within the United States, body jewelry suppliers. And so our journey went along and back in 2016, well, really 2015, I went on the journey of identifying an ERP system. What ERP system were we going to use? We spent around three months looking around and really trying to understand what we were going to use and how we were going to use it and why we were going to use it. And so with that journey, we identified NetSuite. Really wanted something in the cloud, didn’t want to have something on site, and I wanted something that we could manage without a big IT staff. Also looked at . We were in the version prior to this integrator, io version that they have today. It was a lot more complex and cumbersome. So I was super happy in 2017, 2018 when we switched to the integrator.io. And so really we researched, looked around and happened upon as well. Interviewed a few integration companies and there we have it. That was our choice and we moved forward. At the time we didn’t have that many e-commerce sites. We just integrated Painfulpleasures.com or eBay, Amazon businesses really using the Celgo model. And then what did allowed us to do? It allowed us and we’ll go through this a little bit later. But really, it opened up the ability for us to launch multiple sites and have that all integrated into one system. That was the really big challenge for Painful Pleasures. Well, move forward a few years in 2020, we decided to form the Body Art Alliance and what the Body Art Alliance is, several companies coming together within that tattoo and piercing industry. Painful Pleasures, as you can see some of the logos here, World Famous Tattoo Ink, FK Irons and Neon
IC 035. US 100 101 102. G & S: Organization of events, exhibitions, fairs and shows for commercial, promotional and advertising purposes; providing consumer tattoo product information; providing consumer permanent makeup product information; providing consumer body piercing product information; providing consumer body modification product information; providing consumer cosmetic tattooing product information; providing a website featuring product reviews in the field of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing
IC 041. US 100 101 107. G & S: Organizing exhibitions in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing for cultural or educational purposes; Arranging and conducting educational conferences in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing; Providing a website featuring blogs and non-downloadable publications in the nature of articles in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing; Entertainment services, namely, providing an online interactive website of photos and videos in the fields of tattoos, body piercing, body modification, and permanent make up; Providing instructional information relating to applying tattoos, body piercing, body modification, and permanent make up; Education services, namely, providing non-downloadable webinars in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing for cultural or educational purposes; Providing a web site featuring non-downloadable instructional videos in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing
IC 044. US 100 101. G & S: Providing healthcare and skin maintenance information relating to tattoo and tattoo techniques; providing healthcare and skin maintenance information relating to permanent makeup and permanent makeup techniques; providing healthcare and skin maintenance information relating to body piercing techniques; providing healthcare and skin maintenance information relating to body modification techniques; providing health care and skin maintenance information relating to cosmetic tattooing techniques; Providing a website featuring healthcare and skin maintenance information relating to tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing; Providing a website featuring skin care and medical information relating to tattoos, body piercing, body modification, permanent make up, and cosmetic tattooingWith integration, an ERP system such as NetSuite can be leveraged to centrally manage products, inventory, financials, fulfillment across ecommerce storefronts and marketplaces such as Shopify, Amazon, Magento, Ebay, and others.
Melissa Gagnier Solis
In this on-demand webinar, Melissa Gagnier-Solis, President & COO at Body Art Alliance, a family of brands providing quality piercing and tattoo supplies, talks about how they built a system architecture that integrates their NetSuite ERP with their growing number of ecommerce sales channels and warehouses, and how this enabled them to accelerate time-to-market for new stores, easily add new revenue streams by launching direct sales channels to retail shops and streamline operations to scale.
Hello, everyone. Welcome to our webinar titled Accelerating Growth & Scaling Operations with Integrated Ecommerce. My name is Ebru Saglam, and I am a product marketing manager at . So I will be your host for today. Before we get started, some housekeeping items. So if you have any questions during the webinar, you can submit them through the questions pane. And we will have a Q&A at the end of the session, and we’ll be answering your questions. So our speaker and guest today is one of our great customers. So Melissa is the president and COO of Body Art Alliance, and she oversees operations and work to maintain, build, and streamline processes at Body Art Alliance. And she has a background in environmental engineering and project management engineering with a master’s degree. So before Body Art Alliance, Melissa joined the Peace Corps. And she designed sewer systems and wastewater treatment plants, and worked her way into e-commerce full time in 2011 as COO of Painful Pleasures. So today, Melissa will talk about Body Art Alliance’s system architecture and how their ERP system is integrated with their growing number of e-commerce sales channels and warehouses, and how all of this helps the company scale their operations and accelerate growth. So before we get started, some background on . We are an iPaaS, integration platform as a service, company. So today, we have more than 4, 000 customers across software, retail, manufacturing, and wholesale industries. And currently, over 12, 000 business processes are automated on our platform, and six billion records are synched every month on our platform. So we are a global company, with our headquarters in San Mateo, but we also have our European headquarter in The Netherlands. So on the platform, any app can be connected to any other app for having unified data across systems and also to automate business processes. So as an example related to e-commerce, Shopify can be integrated with NetSuite ERP system to automate order to cash business processes. So this way, whenever a customer order is received in Shopify, the order is synched to NetSuite for fulfillment. And once the order is fulfilled, fulfillment information along with tracking information is synched back to Shopify, providing customers real-time visibility into their order status. So that was just a quick example. And so now, having done the intro, I would like to hand it off to Melissa. Melissa, it’s all yours now. Thank you. Okay. Thank you so much, Ebru. I really appreciate it. First of all, I’m going to go ahead and talk a little bit about how we got to where we are, go through some of the history of the Body Art Alliance, and really, as Ebru indicated, where I came from. And so back in 2011, I started at a company called Painful Pleasures. And at Painful Pleasures, what we do is we sell tattoo supplies, piercing supplies, medical supplies for the tattoo and piercing industry. At the time when I joined, we had seven employees around 30, 000 SKUs and small company, but doing okay. And what I really did over the course of that first six years that I was there, it was a lot of SKUs, not a lot of processes, not the right people and so I started by really understanding and building out the business. And the goal was really part of what we’re talking about today to streamline and operate so that we could scale and grow. Because I had a vision starting at this small company that one day we would be the largest, one of the largest tattoo suppliers within the United States, body jewelry suppliers. And so our journey went along and back in 2016, well, really 2015, I went on the journey of identifying an ERP system. What ERP system were we going to use? We spent around three months looking around and really trying to understand what we were going to use and how we were going to use it and why we were going to use it. And so with that journey, we identified NetSuite. Really wanted something in the cloud, didn’t want to have something on site, and I wanted something that we could manage without a big IT staff. Also looked at . We were in the version prior to this integrator, io version that they have today. It was a lot more complex and cumbersome. So I was super happy in 2017, 2018 when we switched to the integrator.io. And so really we researched, looked around and happened upon as well. Interviewed a few integration companies and there we have it. That was our choice and we moved forward. At the time we didn’t have that many e-commerce sites. We just integrated Painfulpleasures.com or eBay, Amazon businesses really using the Celgo model. And then what did allowed us to do? It allowed us and we’ll go through this a little bit later. But really, it opened up the ability for us to launch multiple sites and have that all integrated into one system. That was the really big challenge for Painful Pleasures. Well, move forward a few years in 2020, we decided to form the Body Art Alliance and what the Body Art Alliance is, several companies coming together within that tattoo and piercing industry. Painful Pleasures, as you can see some of the logos here, World Famous Tattoo Ink, FK Irons and Neon
IC 035. US 100 101 102. G & S: Organization of events, exhibitions, fairs and shows for commercial, promotional and advertising purposes; providing consumer tattoo product information; providing consumer permanent makeup product information; providing consumer body piercing product information; providing consumer body modification product information; providing consumer cosmetic tattooing product information; providing a website featuring product reviews in the field of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing
IC 041. US 100 101 107. G & S: Organizing exhibitions in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing for cultural or educational purposes; Arranging and conducting educational conferences in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing; Providing a website featuring blogs and non-downloadable publications in the nature of articles in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing; Entertainment services, namely, providing an online interactive website of photos and videos in the fields of tattoos, body piercing, body modification, and permanent make up; Providing instructional information relating to applying tattoos, body piercing, body modification, and permanent make up; Education services, namely, providing non-downloadable webinars in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing for cultural or educational purposes; Providing a web site featuring non-downloadable instructional videos in the fields of tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing
IC 044. US 100 101. G & S: Providing healthcare and skin maintenance information relating to tattoo and tattoo techniques; providing healthcare and skin maintenance information relating to permanent makeup and permanent makeup techniques; providing healthcare and skin maintenance information relating to body piercing techniques; providing healthcare and skin maintenance information relating to body modification techniques; providing health care and skin maintenance information relating to cosmetic tattooing techniques; Providing a website featuring healthcare and skin maintenance information relating to tattoos, body piercing, body modification, permanent make up, and cosmetic tattooing; Providing a website featuring skin care and medical information relating to tattoos, body piercing, body modification, permanent make up, and cosmetic tattooingWith integration, an ERP system such as NetSuite can be leveraged to centrally manage products, inventory, financials, fulfillment across ecommerce storefronts and marketplaces such as Shopify, Amazon, Magento, Ebay, and others.
Melissa Gagnier Solis
In this on-demand webinar, Melissa Gagnier-Solis, President & COO at Body Art Alliance, a family of brands providing quality piercing and tattoo supplies, talks about how they built a system architecture that integrates their NetSuite ERP with their growing number of ecommerce sales channels and warehouses, and how this enabled them to accelerate time-to-market for new stores, easily add new revenue streams by launching direct sales channels to retail shops and streamline operations to scale.
Hello, everyone. Welcome to our webinar titled Accelerating Growth & Scaling Operations with Integrated Ecommerce. My name is Ebru Saglam, and I am a product marketing manager at . So I will be your host for today. Before we get started, some housekeeping items. So if you have any questions during the webinar, you can submit them through the questions pane. And we will have a Q&A at the end of the session, and we’ll be answering your questions. So our speaker and guest today is one of our great customers. So Melissa is the president and COO of Body Art Alliance, and she oversees operations and work to maintain, build, and streamline processes at Body Art Alliance. And she has a background in environmental engineering and project management engineering with a master’s degree. So before Body Art Alliance, Melissa joined the Peace Corps. And she designed sewer systems and wastewater treatment plants, and worked her way into e-commerce full time in 2011 as COO of Painful Pleasures. So today, Melissa will talk about Body Art Alliance’s system architecture and how their ERP system is integrated with their growing number of e-commerce sales channels and warehouses, and how all of this helps the company scale their operations and accelerate growth. So before we get started, some background on . We are an iPaaS, integration platform as a service, company. So today, we have more than 4, 000 customers across software, retail, manufacturing, and wholesale industries. And currently, over 12, 000 business processes are automated on our platform, and six billion records are synched every month on our platform. So we are a global company, with our headquarters in San Mateo, but we also have our European headquarter in The Netherlands. So on the platform, any app can be connected to any other app for having unified data across systems and also to automate business processes. So as an example related to e-commerce, Shopify can be integrated with NetSuite ERP system to automate order to cash business processes. So this way, whenever a customer order is received in Shopify, the order is synched to NetSuite for fulfillment. And once the order is fulfilled, fulfillment information along with tracking information is synched back to Shopify, providing customers real-time visibility into their order status. So that was just a quick example. And so now, having done the intro, I would like to hand it off to Melissa. Melissa, it’s all yours now. Thank you. Okay. Thank you so much, Ebru. I really appreciate it. First of all, I’m going to go ahead and talk a little bit about how we got to where we are, go through some of the history of the Body Art Alliance, and really, as Ebru indicated, where I came from. And so back in 2011, I started at a company called Painful Pleasures. And at Painful Pleasures, what we do is we sell tattoo supplies, piercing supplies, medical supplies for the tattoo and piercing industry. At the time when I joined, we had seven employees around 30, 000 SKUs and small company, but doing okay. And what I really did over the course of that first six years that I was there, it was a lot of SKUs, not a lot of processes, not the right people and so I started by really understanding and building out the business. And the goal was really part of what we’re talking about today to streamline and operate so that we could scale and grow. Because I had a vision starting at this small company that one day we would be the largest, one of the largest tattoo suppliers within the United States, body jewelry suppliers. And so our journey went along and back in 2016, well, really 2015, I went on the journey of identifying an ERP system. What ERP system were we going to use? We spent around three months looking around and really trying to understand what we were going to use and how we were going to use it and why we were going to use it. And so with that journey, we identified NetSuite. Really wanted something in the cloud, didn’t want to have something on site, and I wanted something that we could manage without a big IT staff. Also looked at . We were in the version prior to this integrator, io version that they have today. It was a lot more complex and cumbersome. So I was super happy in 2017, 2018 when we switched to the integrator.io. And so really we researched, looked around and happened upon as well. Interviewed a few integration companies and there we have it. That was our choice and we moved forward. At the time we didn’t have that many e-commerce sites. We just integrated Painfulpleasures.com or eBay, Amazon businesses really using the Celgo model. And then what did allowed us to do? It allowed us and we’ll go through this a little bit later. But really, it opened up the ability for us to launch multiple sites and have that all integrated into one system. That was the really big challenge for Painful Pleasures. Well, move forward a few years in 2020, we decided to form the Body Art Alliance and what the Body Art Alliance is, several companies coming together within that tattoo and piercing industry. Painful Pleasures, as you can see some of the logos here, World Famous Tattoo Ink, FK Irons and Neon
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